Company: Sunrise Productions
Country: SOUTH AFRICA
Section: SPORT ADVERTS – COMMERCIAL ADVERTS
Discipline: Rugby
Year of production: 2013
Director: Brent Dawes
Editing: Brent Dawes
Soundtrack: Simon Ratcliffe, Matthjis Vn Dyk, Matthew Gair
Producer: Phil Cunningham
CoProducer: Rita Mbanga
Time: 2 min
Synopsis
For centuries something has been hidden. Locked away, waiting for the right moment to surface. That moment is now, and that something is Scorch! Representing the grit, the power the skill and the determination of the Welsh rugby team and the pride and the passion of the entire population, scorch is the new face of the Welsh Rugby Union. An all new animated mascot existing to help open up the game of rugby to the youngest generation: an inspiring character of strength, integrity and honour connecting with kids in a modern way while symbolising the rich history of Welsh people.