The biggest show at the end of the weekend, the sport media event par excellence, the only one able to of “paralyze” a whole Nation, the United States. The Super Bowl, the final act of the season in the USA National Football League (NFL), is the event able to beat any records for audience, an event that keeps glued to the television millions of Americans. The Super Bowl is confirmed as one of the world’s biggest business as it combines sports, shows and entertainment.

On Sunday, February 5th is scheduled – at NRG Stadium in Houston – the 51st edition which will see against the New England Patriots and the Atlanta Falcons. 380 million $ were revenues edition 2016, from the sale of advertising space (5 million dollars the cost of the space of 30 seconds for a commercial on TV), figures which will grow with this issue. 140.000 is number of people expected in Houston, 70.000 will be able to watch the match live inside the NRG Stadium; 10.000 volunteers who work for the event; 5.000 media accreditation, $ 350 million economic impact, , the Super Bowl will have on the city; $ 5089 the average cost of a ticket, $ 15,432 is currently the highest price, 84,000 the number of hotel rooms in the Houston area, $ 4 million is the figure that is expected will be donated to non-profit associations region. Texas, with 38%, is the State that has bought more tickets for the Super Bowl in 2017, followed by Georgia with 14%,